“How do we get more friends on Facebook,” said the communication manager. However, the question that should really be asked is, “Have I taken my friends to a place where they can’t go on their own?” Yep, that’s right. Your Facebook status and page should tell a story and fill a void in your friends mind—much like a good book or movie. This of course will take a concerted effort and a strong story matrix, but it will be worth it to include your friends on your journey.
From the book What’s Your Story? By Mathews and Wacker. Stories usually do the following:
1. Convey ethical or moral positions
2. Develop some sort of relationship ideal between an individual and authority
3. Show us the appropriate responses to life and model behavior
4. Help us remember the past, interpret the present, and dream about the future
Well, these are some good ideas to help us get started in developing an effective story matrix that will take your friends to a place they can’t go on their own.
From the book What’s Your Story? By Mathews and Wacker. Stories usually do the following:
1. Convey ethical or moral positions
2. Develop some sort of relationship ideal between an individual and authority
3. Show us the appropriate responses to life and model behavior
4. Help us remember the past, interpret the present, and dream about the future
Well, these are some good ideas to help us get started in developing an effective story matrix that will take your friends to a place they can’t go on their own.
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